Eaze
We orchestrated a series of events and activations for Eaze, seamlessly blending internal and external engagements. Our internal summit aimed to cultivate a healthy culture and synchronize business strategies during a transformative period. Simultaneously, our Dawn of Cannabis event in Venice united local legislators, industry veterans, and small businesses, marking the arrival of Eaze's SoCal office amidst an evolving landscape.
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Eaze Movie Night
We curated and produced a memorable evening at the renowned Castro Theater in San Francisco. Surmounting advertising challenges to elevate our brand, we utilized our database to target invitations. We revived dormant leads and attracted new customers. Amidst a lively atmosphere with White Russians, tacos, popcorn, and gummies, we celebrated the industry's past, present, and future while enjoying The Big Lebowski.
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Results
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Engaged local thought leaders for relevant and authentic programming. Highlighted intriguing individuals over celebrities. Empowered diverse influencers, celebrating all backgrounds and identities.
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60 day activation payback period.
Jamie Feaster, Former CMO @ Eaze